Mackenzie Ivey joined the Beach Residential division of The Beach Company in January 2021 as the Marketing Coordinator. She graduated from The University of South Carolina with a BA in Media Arts. While at the university, she worked with the creative media team inside the Athletic Department. This job is where her marketing interest grew. Since being at Beach Residential, she has fallen even more in love with marketing not only the agents and houses but also the city. She uses her past experiences and skills to complete her daily tasks, which include managing and producing content on all our social media platforms, successfully marketing our agents, and overseeing all promotional materials.
After returning to her hometown after college, Mackenzie fell even more in love with the city and can’t imagine calling anywhere else home. She uses this passion and local knowledge to create content that embraces what it’s like to call Charleston home.